How to Uplevel Your Lead Routing and Scoring to Close More Deals

Presented by

Anne Slough, Principal Analyst Forrester + Robert Muñoz VP, Principal Analyst, Forrester + Allen Pogorzelski, VP of Marketing

About this talk

Every RevOps team has limited bandwidth and limited budgets, so what are the critical processes that you just have to get right to build more pipeline and close more business? We'll be joined by our guest speakers, two Principal Analysts from Forrester as we discuss the critical pressure points to focus on to hit your targets within the larger context of territory management. Join us to learn: - The “gotchas” to avoid in processes like lead routing, scoring, and territory carves that separate good from best-in-class. - How to get buy-in from leadership and stakeholders to get projects underway. - Types of data you need and how to effectively collect and clean them. - The role that Sales Operations should play to ensure effective territory design, implementation, and management.

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Openprise is solving some of the toughest challenges RevOps teams face by automating hundreds of critical business processes. We help industry leaders like Splunk, Nutanix, Okta, and Zendesk deliver higher revenue, scale up their operations, and unlock the potential of all their RevTech investments. In these webcasts, we'll cover the basics of data quality and how to build a solid foundation of data to drive growth and strategic insight into your business operations to achieve corporate revenue goals. And we'll share information about why it's critical to automate data processes to stay nimble in the face of changing market forces.