Local Content – The Key To Crushing Your Competition

Presented by

Monica Ho, CMO, SOCi and Kelly Davis, Sr. Director of Guest Engagement, Lowes Foods

About this talk

Localized social content is where it’s at in 2021! In fact, social now influences 78 percent of purchasing decisions. What’s your current business's local content strategy? If your strategy is lacking in local content, be sure to join this webinar. SOCi’s own CMO, Monica Ho, dives into the shift to local first when it comes to engaging customers, as well as, the best practices for brands to successfully use localized social content. Kelly Davis, Sr. Director of Guest Engagement at Lowes Foods, is joining the conversation to detail Lowes Foods’ localized social strategy. She will bring great examples that are unique & timely. Marketers who attend this webinar will learn: - How Lowes Foods saw a 163 percent lift in social engagement - Why photos are a key part of Lowes Foods' social strategy - How Lowes Foods builds community in each of their unique stores
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Join us as we discuss industry trends and best practices for localized marketing. Learn how to dominate your competition by up-leveling your local search and social programs. SOCi is an award-winning platform built specifically for “next-level” multi-location marketers. Our customers include top brands and influencers like Ace Hardware, Sport Clips, and Anytime Fitness who have the impossible challenge of managing their digital presence across hundreds and thousands of locations. As central command for multi-location marketers, SOCi makes the impossible possible by enabling top brands and their locations to strengthen and scale their digital presence across limitless local search and social pages while protecting what matters most, their reputation.