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DATA IS MORE THAN AN ASSET: Why 87% of CXOs Prioritize Enterprise Intelligence

Presented by

Rick Jackson, Qlik CMO featuring Dan Vesset, Analyst at IDC

About this talk

IDC notes that prior to the COVID-19 pandemic, 87% of CXOs prioritized enterprise intelligence as a top initiative. Fast forward to today, even with the current economic slowdown, recent IDC studies show that 25% of ITDMs plan to increase their budgets for business analytics, while another 25% show stable investment levels. These results demonstrate the continued importance of analytics-related projects and how they feed into better, more intelligent business decision-making. To this end, Qlik CMO Rick Jackson interviews guest speaker IDC analyst Dan Vesset about this new IDC study showing a close correlation between better data and analytics use and higher efficiency, revenue, and profits. Together, they’ll discuss the results, explore the top benefits of a data and analytics pipeline, and explain how poor data use is leaving companies behind.
Qlik

Qlik

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Wherever there’s data, there’s opportunity
Qlik transforms complex data landscapes into actionable insights, driving strategic business outcomes. Serving over 40,000 global customers, our portfolio leverages advanced, enterprise-grade AI/ML and pervasive data quality. We excel in data integration and governance, offering comprehensive solutions that work with diverse data sources. Intuitive and real-time analytics from Qlik uncover hidden patterns, empowering teams to address complex challenges and seize new opportunities. Our AI/ML tools, both practical and scalable, lead to better decisions, faster. As strategic partners, our platform-agnostic technology and expertise make our customers more competitive.
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