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Automate Your Media Supply Chain with Machine Learning

Today, machine learning helps turn a traditional digital asset management (DAM) solution into an intelligent automation tool. Through cutting-edge advancements in machine learning technology, you can streamline your media supply chain while delivering a consistent omnichannel user experience.

AWS and Cloudinary discuss how to leverage machine learning for:
- Extraction of AI-based insights from your image, video, and audio files
- Auto-tagging of media assets for instant retrieval and reuse
- Localization of content for multi-lingual distribution using ML-based transcription and translation services
- Moderation of user-generated content at scale
Recorded Aug 12 2021 34 mins
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Presented by
Mark Stephens, Global Partner Lead, Media & Entertainment, AWS and Amit Khanal, Senior Solution Architect, Cloudinary
Presentation preview: Automate Your Media Supply Chain with Machine Learning

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  • Automate Your Media Supply Chain with Machine Learning Recorded: Aug 12 2021 34 mins
    Mark Stephens, Global Partner Lead, Media & Entertainment, AWS and Amit Khanal, Senior Solution Architect, Cloudinary
    Today, machine learning helps turn a traditional digital asset management (DAM) solution into an intelligent automation tool. Through cutting-edge advancements in machine learning technology, you can streamline your media supply chain while delivering a consistent omnichannel user experience.

    AWS and Cloudinary discuss how to leverage machine learning for:
    - Extraction of AI-based insights from your image, video, and audio files
    - Auto-tagging of media assets for instant retrieval and reuse
    - Localization of content for multi-lingual distribution using ML-based transcription and translation services
    - Moderation of user-generated content at scale
  • Performance is Money: Rules for Rich Media Optimization Recorded: Aug 12 2021 54 mins
    Tamas Piros, Developer Experience Engineer, Cloudinary
    Are your page load times suffering because of the explosive growth in your visual media assets? There is a direct link between the speed and quality of delivered media assets to optimal user engagement, higher conversion rates, and improved SEO—making page load times especially critical. Yet, the past three years have seen an 85 percent rise in online page weight, a continual upward trajectory. For websites at the 90th percentile, 75 percent of page weight comprises of rich media assets, making it a tough tradeoff between load speed and user experience.

    In this webinar, you will learn:
    - The solutions to the top problems and pitfalls in media optimization
    - What you can do to keep up with current website trends
    - The factors that steer your web payloads and the tools for analyzing them
    - The techniques for optimizing your visual media to raise conversion rates, engage with users and improve SEO

    After the webinar, there will be concrete actions you can take immediately to improve media performance on your website and/or app, so be sure to register now!
  • Bet Your Luck on Web Performance Recorded: Aug 12 2021 60 mins
    Web Performance Engineering Fellow, Tim Kadlec, and Cloudinary Director of Product, Yaron Reichert
    Research from Google suggests when page load time increases from 1 second to 3 seconds, the probability that a user will bounce increases by 32 percent. Although websites must be visually compelling to engage audiences, “heavy” photos and videos can drag down web performance, resulting in high bounce rates and lower conversions. So, how do you load media-heavy sites fast? And how do you implement changes quickly to meet Google's May deadline for Core Web Vitals?

    In this webinar, you will learn:
    - How to leverage Google’s Core Web Vitals, slated to take effect in May
    - How to automate media optimization to accelerate page loads, elevate LCP and SEO rankings, and reduce your reliance on asset variants (with no programming efforts on your part)
    - How to automate and optimize the lifecycle of your media through a new tool from Cloudinary
  • Leveraging Modern Digital Asset Management for Powerful Workflow Efficiencies Recorded: Jul 13 2021 58 mins
    Marc Katzin, VP of Creative Services, Straub Collaborative and Russ Barr, Director of DAM, Cloudinary
    Managing digital assets can feel like an overwhelming task in the best of times. With so many working from home right now, it's more important than ever to take control of your resources to be more efficient in managing your organization’s entire library of digital assets. Join Marc Katzin, the vice president of creative services at Straub Collaborative as he looks at how the industry is evolving in managing media assets from an agency perspective along with Russ Barr, digital asset management director at Cloudinary, as he discusses best practices in managing a digital asset management system and highlights current and upcoming trends for modern digital asset management. In this webinar, learn how to:
    - Improve digital asset management through workflow collaboration across the enterprise
    - Integrate digital asset management into your technology stack
    - Get ahead of the curve by leveraging market predictions for digital asset management
  • The Road to Headless Recorded: Jul 9 2021 64 mins
    Tim Benniks, principal developer advocate, Uniform and Gary Ballabio, head of technology partnerships, Cloudinary
    Join us and Director of Web Development Valtech Paris, Tim Benniks, and learn how a headless architecture can help you streamline content delivery through an integration of your front ends (heads) with best-of-breed vendor offerings. The speakers will also share their real-world experience with the architecture, offer pointers on resolving its caveats, and its benefits.
  • 7 Use Cases That Prove Why You Should Implement DAM Recorded: Jun 9 2021 59 mins
    Frederic Sanuy, CEO Activo Consulting/DAM industry expert and Russ Barr, DAM Business Lines at Cloudinary
    Traditionally, businesses adopt digital asset management (DAM) solutions to centrally store assets, organize them, and make them readily accessible for revisions and deployment. Thanks to innovations over the past years, cutting-edge and advanced DAM solutions that are dynamic are gaining popularity—adding to all of the capabilities you are looking for in a DAM solution.

    In this webinar, you will learn:
    Industry experts buyer’s guide for DAM
    The benefits of DAM
    Use cases of dynamic DAM
    Upcoming trends in DAM and how to get ahead
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  • Title: Automate Your Media Supply Chain with Machine Learning
  • Live at: Aug 12 2021 4:00 pm
  • Presented by: Mark Stephens, Global Partner Lead, Media & Entertainment, AWS and Amit Khanal, Senior Solution Architect, Cloudinary
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