Overcoming Digital Fatigue in APAC: How to Engage B2B Buyers in a Noisy World
Presented by
Priscilla Lee, Dipika Dewan, Jon Panker, Meaghan Nichols, Amadeus Guerrero-Pou, Jon Slade and Stu West
About this talk
Tech buyers have spent much of the last year staring at screens with vendors vying to attract their digital attention. At a time when burnout is pervasive, how do you cut through the online noise and keep your targets engaged?
This session will arm B2B tech marketers with proven tactics for standing out in a crowded digital world. Attendees will hear directly from their colleagues, marketers who are finding success despite the online competition and clutter.