Beyond MDM: Building a Contextual Data Foundation

Presented by

Ravi Bhatt, Data Analytics Lead, Google Cloud and Dan Onions, Global Head of Data Management, Quantexa, UK

About this talk

Organizations are increasingly under pressure to become more agile and competitive. While most agree that better-informed and faster decision-making is key, only 9% of organizations have a rich single view to support it and 75% report not having the right technology to give them confidence when analysing data in context. As a result, even organizations with seemingly rich data are often left in the dark when it comes to making data-driven decisions. That inevitably results in not only missed opportunities for better customer experience and revenue growth, but also regulatory compliance challenges as well as operational inefficiency. In this Webinar you will learn: • Why traditional MDM solutions are not built to keep up with the volume of data • What high levels of manual remediation organization are facing today • Why Context is key in a data foundation • How to reduce the cost of data management • Why Data Management with Google Cloud
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