Think Bigger About Marketing Operations

Presented by

James Delande, Director of Product Marketing at BrandMaker

About this talk

Marketing has always been difficult, and now it’s harder than ever. Consumer expectations are increasing, new communications channels are exploding, and companies are awash in data – but they still can’t get the information they need to improve personalized experiences. In this informative webinar you’ll learn how to “Think Bigger” to gain a holistic view of your current ecosystem. This session will outline how to make the most out of your applications and process with 360-degree visibility, flexibility, and control over your stack. James Delande will cover how you can eliminate data silos, gain agility, and automate processes for streamlined marketing operations that not only deliver a compelling ROI, but also aids in the retention of valuable marketing staff.

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BrandMaker is the leading SaaS provider of effective and scalable marketing operations (marketing ops) management solutions. BrandMaker delivers the visibility, control, and agility that enterprise marketers require to optimize their marketing operations. BrandMaker tames the complexity of multinational marketing campaigns, budgets and team workflows, enabling companies to work across borders, cultures, and silos for efficiency and value. Independent research firms recognize BrandMaker as a leader in marketing ops. More than 300 leading enterprises, including Deutsche Bank, BestBuy, and Daimler, trust its solutions to increase collaboration, efficiency, and performance of their marketing planning and execution. For more information, please visit