Presented by
Michael Harnum, Chief Executive Officer, ESG
How to Capitalize on the C-Suite’s Attention on CS
About this talk
Many Customer Success leaders spent a good chunk of 2020 attempting to gain executive buy-in; building a business case and preaching from your soapbox about the criticality of Customer Success to the larger organization. This concept could certainly be deemed a major theme of the last year-and-a-half. But once you’ve succeeded in gaining that executive attention (which you hopefully have!), what do you do with it? In this session, ESG CEO Michael Harnum will share an executive perspective on how to take the attentiveness of your own execs and make the most of it.
Key takeaways:
- Strategies for making the most of the increased attention on CS leaders & departments
- How to make requests for CS resources in a manner that is compelling to executives
- Tips for playing offense, embracing discomfort, and being resilient and relentless in executive communications and requests
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At ChurnZero, part of our mission is to bring Customer Success everywhere – for everyone, at all levels, in every location – even if that means from your couch. Online and open to everyone, BIG RYG: Virtual makes top-tier CS content accessible to as many people as possible. From CSMs to team leads to directors and above, there will be sessions for everyone to learn tactical best practices that you can implement in your day-to-day immediately.
This event is an embodiment of ChurnZero’s company mission – Focusing on the people and the content. At ChurnZero, we believe in speaking simply, being real, and challenging the audience. That means gimmicks are kept to a minimum, and the conference should feel open, relaxed, yet challenging. While we all have dreams of being the next unicorn, this event will be catered to most subscription companies that are building strong sustainable business. Content will focus on the everyday issues facing our industry with thoughtful discussions and tangible solutions. We’ll go beyond problem admiration and leave you with real tactics for real impact.