Using a Force Field Analysis to Optimize the Critical Path of Any Process

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Presented by

Amy Manning, VP of Customer Success, LawGeex

About this talk

Kurt Lewin's Force Field Analysis is a powerful strategic tool used to understand what's needed for change and how to get to a desired outcome as quickly as possible. This framework is used to distinguish which factors within a situation or organisation drive a person towards or away from a desired state, and which oppose the driving forces. Amy Manning, VP of Customer Success at LawGeex will present the concept of a force field analysis and how it can be used and how she used this framework to optimize the onboarding process at LawGeex improving the time to value by 300%. 3 Key Objectives – - How to identify processes that can be improved - Finding critical success points and accelerating them - How to identify opposing forces and remove/minimize them
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