Building Better Customer Relationships by Reading Digital Body Language

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Presented by

Stephanie Kong, Senior Product Marketing Manager and Ping Hacket, Team Lead, Solution Sales at ZoomInfo

About this talk

They say upwards of 70% of communication is non-verbal. Observing body language yields important information that helps when interacting with others. The same is true in the digital world. A person’s online behavior can provide insights on their intentions and likely actions. And for B2B buyers doing research online, it signals an intent to evaluate and purchase business solutions. Join our next webinar to learn: - How to use buyer intent data to understand B2B buyers in the context of the customer journey - How and when to engage prospects for greater impact - Ways to operationalize using intent data at scale

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