Panel Discussion: The Advantages of Diversity in Sales Teams

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Presented by

Stephanie Valenti, CRO SmartBug Media; Ali Syed, Director of Account Management ZoomInfo; Sarena Wing, Sales Manager ZoomInfo

About this talk

When building a sales team, it’s tempting to gravitate toward candidates with the same specific traits. But too often, focusing on “culture fit” can create massive blind spots for your business. By focusing instead on “culture adds,” sales leaders can create an inviting environment for new ideas, encourage healthy competition, and drive better bottom-line results. Join sales leaders from ZoomInfo and SmartBug Media, as they share actionable insights about how to develop a diverse sales workforce. You will learn about: - Improving results with a team that embraces many backgrounds - Building diverse sales teams and eliminating bias - Partnering with leadership to embrace company-wide diversity

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