Name: Why Data Security Is the New Cybersecurity Priority
Start: 2023-06-21T10:00:00Z
End: 2023-06-21T10:00:33.000Z
Location: BrightTALK
Rating: 4.8

What is Zero Trust Data Management?
An estimated 2 out of 3 ransomware attacks now target backups. That’s why it’s vital to ensure your backups are 100% protected and resilient. With zero trust data management no one is trustworthy. No user. No application. No device. To meet this new standard, data must be natively immutable so that it can never be modified, encrypted, or deleted by ransomware. Data needs to be ready at all times so you can recover what you need, and never pay a ransom.

90% of all data will be unstructured in the next 5 years (IDC). Your unstructured data is a landmine of untapped potential, holding the key to innovation, AI/ML advancements, and critical business insights. Fragmented storage systems, slow access, and siloed environments create roadblocks that prevent you from fully harnessing its value. Whether it's AI/ML initiatives, critical analytics, or migration projects, these inefficiencies can significantly hinder your organization’s growth and innovation.

Join Rubrik in this session to:
 - Discover how Rubrik can help you navigate these challenges by enabling seamless data mobility across on-prem and cloud environment 
 - See how to centralize protection, automate data movement, and simplify management
 - Unlock the true potential of your unstructured data, and accelerate key projects

Unlocking the Full Potential of Unstructured Data Through Seamless Data Mobility Across Environments

Head in the Clouds? Join us for an unfiltered conversation on cloud data protection featuring the sharp-witted Corey Quinn, “Chief Cloud Economist” at The Duckbill Group and popular AWS commentator. In this no-holds-barred discussion, Corey will cut through the hype and deliver his trademark incisive insights on the realities of securing your data in the cloud. Whether you're a cloud novice or a seasoned pro, this webinar promises to keep your head out of the clouds and your security strategy firmly grounded in reality.

Heads in the Cloud, Feet on the Ground: A No-Nonsense Guide to Cloud Data Protection with Corey Quinn

In the modern digital landscape, enterprises have encountered unprecedented challenges in safeguarding unstructured data against the surging threats of ransomware attacks. This trend has forced CIOs to adapt and cybersecurity executives to fortify their cyber resilience frameworks.

During this webcast, Simon Robinson, Principal Analyst at Enterprise Strategy Group, will lead a discussion that underscores the critical shift toward recognizing unstructured data not just as a collateral asset, but as a front line in the cybersecurity battleground. By watching, you’ll be introduced to the latest security threats and learn how you can overcome them.

Tune in now to discover how you can eliminate storage silos and establish end-to-end visibility across your organization.

How to elevate cyber resilience in the era of unstructured data

Discover how Rubrik’s unique blend of DSPM (Data Security Posture Management) and cyber recovery capabilities provides a holistic defence against cyber threats.

Elevating Database Security: Harnessing Data Threat Analytics and Security Posture

In an era where data is the lifeblood of business, traditional protection methods for databases and unstructured data are no longer enough. Join Rubrik's leadership as we unveil a groundbreaking approach to data resilience that goes far beyond conventional backups.

Beyond Backups: Forging the Future of Data Resilience

Your SaaS applications are crucial to your business, but protecting the data within them is ultimately your responsibility—not your provider’s. In this engaging whiteboard session, Eddie Wlazlowski, Field CTO at Rubrik, explains why the Shared Responsibility Model is vital and what can happen when data loss occurs.


Key takeaways from this session include:
The risks of relying on native tools or manual processes for data protection
How a unified, automated, and resilient approach to SaaS data protection can eliminate downtime and ensure business continuity
A customer fireside chat and live demo on protecting M365 data with Rubrik


If you think your SaaS data is fully protected, this session will challenge that assumption—and show you how to take control.

SaaS Data Protection: Are You Covered?

As data growth continues to skyrocket on public cloud and SaaS platforms, cybersecurity professionals face unprecedented challenges in securing sensitive information and maintaining cyber resilience. In this thought-provoking webinar, we will explore the latest trends and threats in data security and provide practical strategies for building cyber resilience in multi-cloud environments.

Join us to gain valuable insights into effective data management and security practices, explore the role of innovative technologies in improving cyber resilience, and learn key takeaways for securing data growth in the cloud era, such as:
- Understand the cybersecurity implications of data growth in the public cloud and SaaS, and the expanded attack surface it creates;
- Discover key strategies for effectively managing and securing data in multi-cloud environments while balancing cost and security;
- Gain insights into the role of centralised management, visibility and backup solutions in improving cyber resilience and mitigating data security risks.

Securing Data Growth In The Cloud Era

In the evolving cybersecurity landscape, unstructured data has emerged as a primary gateway for ransomware attacks. This on-demand webinar will explore the growing risks associated with unstructured data, and detail innovative strategies to mitigate these threats.

Watch now to gain an in-depth understanding of:
- Building Better Visibility and Control;
- Prioritizing Actionable Risk Assessment;
- Advanced Drilling and Testing Protocols

Mastering Cyber Resilience in the Age of Unstructured Data

Listen to this short snippet to hear from Vileen about how customers are now being acutely driven by regulatory frameworks externally and internally to find out know how users are interacting with data.

Social Snippet: Understanding the Data Landscape and Regulatory Frameworks

Cyber criminals only have to get lucky once to infiltrate and interfere with an organisation’s most valuable asset: data. Yet, businesses have to be one step ahead and ensure the best possible defence against attack every single second, minute and hour of each and every day. 

But companies are not alone in this fight against those with malintent. Indeed, governments, regulatory bodies and wider industry are coming together to collectively assist through best practice and regulation. 

One such regulation, brought about by the European Commission is the NIS2 Directive. It came into being on 16 January 2023 to boost the overall level of cyber security in the EU2. The UK government has already confirmed that it is moving forward with plans to update its NIS regulations as well. 

By expanding the scope of the cyber security rules to new sectors and entities, it further improves the resilience and incident response capacities of public and private organisations alike. The deadline for Member States to transpose the NIS2 Directive into applicable national law is 17 October 2024. 

With so much to consider, digest and do, join us for this informative webinar to gather real-world guidance and insight on: 

-> The latest updates around the NIS2 EU Directive including what will - and won’t be covered by it
-> Why NIs needs to be taken seriously, starting now
-> How Rubrik's products can help organisations align it's compliance with EMEA regulations, such as the NIS 2 Directive 

To hear all this and more, register for the webinar today! 

Make sure to take a look at the attachments as well - we've added extra learnings on how to optimise data protection and provided you with additional resources to help set you up for success.

The EU NIS2 Directive: What do you need to know and be doing?

Have you ever asked yourself, “What happens if I am attacked by ransomware?”

This is your chance to hear and learn from the Rubrik Ransomware Response Team, an elite group you’ll hopefully never need to meet, on what it takes to respond to a ransomware attack. They'll walk you through, step-by-step, a real life ransomware scenario and share all their best practices.

During this demonstration you will learn:
-> What happens when Rubrik is engaged during a ransomware attack and get an understanding of the process our response team undergoes during a typical, real ransomware scenario

-> How to be more proactive in securing your environment using the tooling available through Rubrik, with a quick walkthrough of Ransomware Investigation, Threat Hunting, Sensitive Data Discovery and Data Security Command Center.

What is the Rubrik Ransomware Response Team, you might wonder? Here’s your answer!
Rubrik has been successfully recovering our customers' data from ransomware, cyberattacks, and malware since our early days. Data security is in our DNA, it’s literally built into the fabric of what we do and it’s been there since day #1! With ransomware attacks continuing to increase in volume, sophistication, and severity, Rubrik developed and chartered the Ransomware Response Team to better manage and facilitate customer incident response and data recoveries. Don’t miss out on all the knowledge they drop in this session!

Make sure to take a look at the attachments as well - we've added extra learnings on how to optimize data protection and provided you with additional resources to help set you up for success.

Stories From The Team You’ll Never Want To Meet: The Ransomware Response Team

Join this webinar to learn about new strategies attackers are using to steal your most valuable asset - your data. We’ll examine the challenges of modern data security, including common vulnerabilities, emerging patterns, and the state of the modern threat landscape. Featuring research from Rubrik Zero Lab’s State of Data Security: the Hard Truths report and Zscaler’s ThreatLabz Data Loss Report.. 

Tune in and learn about:
-> The apps, activities and attacks leading to the most data loss
-> Our predictions for how threats will evolve
-> Best practices to maximise your data security and hygiene
-> Mitigating cyber risk for growing volumes of data in the cloud
-> A solution for double extortion ransomware 

Make sure to take a look at the attachments as well - we've added extra learnings on how to optimise data protection and provided you with additional resources to help set you up for success.

Emerging Threats: The Apps, Activities and Attacks Leading to the Most Data Loss

Businesses have innovated how they use cloud data, but not how they secure it. 

Cloud data gets created, copied, shared, and moved rapidly. Legacy manual or connector-based techniques cannot keep pace - and a worrisome industry trend has started to emerge: organisations are ebbing back towards self-hosted environments, suggesting that moving to the cloud is not as cost-effective as we once thought.

However, in a cloud-first world, traditional security methods will fail. A shift in perspective is much needed. 

Join this live-stream from the floor of InfoSecurity London with data security experts Vileen Dhutia, VP RubrikX EMEA/APAC at Rubrik and Todd Thiemann, Sr. Analyst at Enterprise Strategy Group to learn:

 - The difference between “outside-in” and “inside-out” data security challenges in the cloud
 - How to leverage cloud economics in full as your cloud and AI datasets grow
 - What investments to make and prioritise to build long-lasting cyber resilience in multi-cloud environments

Cloud Ready or Cloud Leaving: Take Full Advantage of Your Cloud Economics

With organizations rapidly migrating to the cloud, ensuring data security, protection, and recoverability within those cloud environments is critical. Join us to explore proactive strategies to enhance cyber resilience during this transition. Industry experts will debunk common misconceptions and share real-world best practices for securing your data in the cloud, safeguarding it from potential threats.

Make sure to take a look at the attachments as well - we've added extra learnings on how to optimise data protection and provided you with additional resources to help set you up for success.

Debunking Misconceptions About Data Security In Cloud Environments

The threat landscape is rapidly expanding and the cloud has become the preferred target. A troubling 82% of breaches involved data stored in the cloud, with incidents in public cloud environments requiring 20% more time to resolve than on-premise breaches. 

Acknowledging that attacks are inevitable, the emphasis must shift towards creating a resilient organisation, capable of withstanding and recovering from these attacks. 

Join Rubrik and Microsoft experts as they discuss strategies for achieving complete cyber resilience for your data, encompassing Azure VM, Azure Blob, and Azure SQL.

Your presenters are: 
Vamshi Kommineni, Group Product Manager, Microsoft Azure Storage, Microsoft
Stephen Morris, Sr. Manager IT Architecture and Engineering, JELD-WEN
Alka Tandon, Sr. Director of Cloud Products, Rubrik

Don’t forget to view the extra and free to download content on Cyber Resilience in this session's attachments.

Cloud Cybersecurity is Not Only About Prevention. It’s About Resilience.

Protecting your data - no matter how much there is and no matter where it lives - ultimately protects your business continuity. The latest Rubrik Zero Lab report noted that 94% of external organizations were victimized in a cyberattack in 2023, occurring in SaaS (67%), Cloud (66%), and on-premises (51%). Legacy data protection solutions can be complex, lack integrations and automation which can hinder data access, recovery and backup.

Watch this session and learn more about:

Why outdated data protection technology puts your organization at risk
How today’s threats are targeting your data and accessing it with valid credentials
Benefits of a modern data protection solution including:
Reduced IT overhead and cost of ownership
Improved visibility, accessibility and automation
Lower total cost of ownership and reduced risk

Top Reasons Why Legacy Data Protection Fails and What to do About It

Today's threat actors are relentless in their pursuit of your data, evolving their attack tactics to bypass traditional defenses. Data is growing exponentially across on-premises, cloud, and SaaS environments. In addition, Copilot can introduce new complexities and increase data risk through its access to org-wide links, sensitive files, stale data, and data with missing Microsoft Information Protection (MIP) labels, making it challenging to appropriately manage access for each user. Join this session to learn how to proactively reduce data exposure and the risk of data theft.

Proactive Strategies for Data Security

According to research from Rubrik Zero Labs, organizations will store an average of 1231.8 terabytes of sensitive back-end data in the cloud by 2028. Organizations are adopting cloud computing to reap the benefit of CapEx-free innovation that’s scalable and available on demand. They also need to manage data risks in the cloud. What are these risks? How do you manage them? Who is responsible for data security in the cloud? Join this session to get answers to these questions.

Data Security in the Cloud

The Future of Attacker Automation & AI

@ Infosecurity Europe 2023

Data security is trickier than ever: approximately 80% of organizational data is unstructured and is no longer housed under lock and key in your data center (but rather is dispersed across cloud and SaaS, too). 

This evolution means there isn’t a moment to waste when adding data security to your top priority list. However, you may be asking, isn’t data security bundled up into already existing cybersecurity strategies? Unfortunately, this is not necessarily the case.

Register for this Fireside chat at Infosecurity Europe to hear Vileen Dhutia, VP RubrikX EMEA/APAC at Rubrik, and Brian McKenna, Regional EMEA Director Analyst Services at ESG, explain how to approach data security as part of an overall cyber resilience strategy and overcome 3 common challenges. 

Additional discussion topics include:
• Current data security trends and industry leaders
• How does data security fit into risk management?
• How Rubrik reduces data security risk for their customers

Why Data Security Is the New Cybersecurity Priority

Data Protection

Cyber Resilience

Cyber Security

Cloud Security

Information Security

Infosecurity Europe

Securirty

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Security Framework

Risk Management

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Why Data Security Is the New Cybersecurity Priority

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