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Find out how mass one-to-one is becoming a reality

Did Marc Pritchard launch a marketing revolution? Find out how mass one-to-one is becoming a reality
Recorded Sep 23 2021 28 mins
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Grad Conn: CXO
Presentation preview: Find out how mass one-to-one is becoming a reality

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  • Find out how mass one-to-one is becoming a reality Nov 3 2021 10:00 am UTC 28 mins
    Grad Conn: CXO
    Did Marc Pritchard launch a marketing revolution? Find out how mass one-to-one is becoming a reality
  • How luxury brands leverage digital channels to better engage Oct 27 2021 9:00 am UTC 58 mins
    Grad Conn: CXO, Maria von Scheel-Plessen: Head of Media, Sharannath Mohanram: Global Head of Social Media
    Luxury brands have embraced modern channels such as Social, Messaging and Apps since the very beginning and they have adapted their strategy to a changing world. 2020 opened a new chapter in the adaptation process of luxury brands businesses.
    With the closure of physical retail shops due to the Covid19 pandemic, luxury brands had to move away from in-store businesses to become digital brands selling online. Moreover, the expansion of the luxury market to the east of asia and the growing appetite of the hyper-connected millennial generation for buying luxury goods have definitely turned luxury brands into digital brands.
    During this 40 min panel discussion webinar composed of Sprinklr luxury customers moderated by Grad Conn, Chief experience Officer Sprinklr, we will learn how luxury brands try to meet the new expectations of their evolving customer base.
  • How Modern B2B Marketers are Returning to Growth Recorded: Oct 20 2021 41 mins
    Devon Hood, Chris Kim, Tusar Barik
    The economy is beginning to rebound, and B2B Marketers are learning to navigate the new normal. According to a recent LinkedIn Study, 76% of marketers identified shifting marketing priorities as they return to growth mode*. Unique growth opportunities are presenting themselves through this rapid change, but do you know how to take advantage?
    Join us as we sit down with Cisco, ServiceNow and Linked to explore this shift in a Q&A format to discuss how to pivot your marketing efforts and adapt to the new paradigm. Learn how they're fueling their return to growth and hear how marketers are optimizing their social channels to take advantage of the major shift toward digital.
  • Every Second Counts: Digital Customer Care for Telecoms Recorded: Oct 13 2021 50 mins
    Andre Truter: Principle Digital Strategy Advisor, Joe Rice: Data & Enterprise Solutions, Grad Conn: CXO
    Create a 365 View of Your Customers

    With a staggering 64% of consumers expecting telecoms providers to interact with them without delay across tweets, messages, posts, chats, emails, and telephone calls, institutions need a unified solution.
    Register and attend this webinar to understand how the combined offerings from Microsoft, Twitter and Sprinklr specifically enables telecom providers to rapidly respond to customer enquiries in a meaningful, discerning way. Discover how this unique partnership is empowering teams to break down silos so that care agents can engage in full, contextualised conversations that results in increased productivity, reduced costs and increased CSAT.
As the only unified customer experience management platform (Unified-CXM), Sprinklr helps the world's biggest companies make their customers happier across 30+ digital channels — using industry-leading AI to create insight-driven strategies and better customer experiences. This BrightTalk channel has been set up to share brand innovation, thought leadership and useful insights regarding CXM and related topics.

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  • Title: Find out how mass one-to-one is becoming a reality
  • Live at: Sep 23 2021 5:50 pm
  • Presented by: Grad Conn: CXO
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