How to build brand authenticity by leveraging UGC & employee advocacy?

Presented by

Sabari Priyadarshini, Senior Product Manager, Sprinklr

About this talk

Watch the video for:- 1) Championing influencer management for building brand trust and credibility 2) Tracking user-generated content and managing publishing rights and approvals 3) Leveraging employee advocacy to amplify the reach

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As the only unified customer experience management platform (Unified-CXM), Sprinklr helps the world's biggest companies make their customers happier across 30+ digital channels — using industry-leading AI to create insight-driven strategies and better customer experiences. This BrightTalk channel has been set up to share brand innovation, thought leadership and useful insights regarding CXM and related topics.