Quest Series Episode 3: Knowledge Base

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Presented by

Gavin Estey - Appnovation, Terry Stephenson - Phase2, Eric Feige - VShift

About this talk

Knowledge Base: Quest to Educate Throughout the Quest Webinar Series, we take you through the customer journey by exploring three popular Contentful use cases: global marketing and localization, agile ecommerce and knowledge base. Tune in as we interview Contentful solution partners — digital leaders in the MACH space — on how they addressed business challenges with Contentful. The third and final stop on our quest through the customer journey takes us to knowledge base. Join us and leaders from Appnovation, Phase2 and Vshift to learn how to: • Build and maintain a streamlined knowledge base that enables consistency across channels • Reuse content to maintain consistent, up-to-date answers across your organization • Provide self-serve options to customers that increase brand loyalty, advocacy and customer lifetime value Don't forget to check out our other episodes and additional resources on the Contentful channel!

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Contentful helps digital teams assemble content and deliver experiences, faster. We offer an open platform that adapts to how digital builders work to meet business goals, through easy customization and deep integration with any tech stack. Digital teams can reuse and automate content across the customer lifecycle, accelerating digital experience delivery at scale. Check out our channel to learn more!