Risk vs. Reward: Maximizing Customer Value While Protecting Your Business

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Presented by

Michael Reitblat, Forter CEO and Kevin Moss, Former CRO & Senior Advisor for Fraud and Payments

About this talk

What does risk versus reward mean in a retail landscape that has potentially changed forever? Forter CEO, Michael Reitblat, joins Kevin Moss, Former CRO & Senior Advisor for Fraud and Payments to discuss how to protect your business while also maximizing your customer value. In this webinar, you will learn: •How businesses can optimize approval and authorization rates across the payments flow to generate revenue uplift •Challenges around new user missed opportunities •How much revenue is at stake from false declines and friction in the purchasing process •How Trusted Authorization can enable your business to optimize your approval and authorization rates across the payments flow.

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Forter optimizes genuine customer experience and lifetime value by solving the root causes of eCommerce fraud and abuse. We provide precise decisions about every customer interaction, informed by billions of data points and delivered instantly by our machine learning platform.