Create and Manage Personalized Next-Best Offers

Offer decisioning, built natively on Adobe Experience Platform, enables organizations to define and manage personalized next-best offers across customer interactions. Get up to date on: Market trends and the building blocks for centralizing and personalizing offers across all customer interactions, Creating and managing offers with a central offer library, Applying rules and constraints with the decisioning engine to determine the next-best offer based on the customer’s real-time profile.