Reduce Customer Churn through QoE Management

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Presented by

Mr. Anil Radhakrishnan, Principal Product Manager in Conversation with Mr. Paul Robinson, Media Consultant

About this talk

QoE in OTT video streaming is a highly subjective issue and is impacted by factors beyond the control of the OTT services company, being very specific to a certain set of users, detecting it is akin to finding a needle in a haystack. How does one go about detecting such issues and fixing them? Presenting QoEtient, an award-winning proactive QoE improvement platform from Tata Elxsi for stream performance optimization and player/playback testing. It is a cloud-based video DevOps platform that allows service providers to examine all components of an E2E pipeline, including apps/video players on end-user devices, for appropriate QoE delivery. In this Fireside Chat, we will discuss * Difference between QoE & QoS * What are the critical QoE KPIs which impact customer experience * How QoE is related to OTT success * How do you monitor QoE and how does QoEtient help?
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Tata Elxsi is amongst the world’s leading providers of design and technology services across industries including Automotive, Broadcast, Communications, Healthcare, and Transportation. Tata Elxsi is helping customers reimagine their products and services through design thinking and the application of digital technologies such as IoT (Internet of Things), Cloud, Mobility, Virtual Reality, and Artificial Intelligence.