The NBM Show Webinar: The ROI of Trade Shows

Presented by

Joyce McKee, President & CEO, Let’s Talk Trade Shows

About this talk

The ROI of trade shows: How to show a solid return on your trade show marketing dollars. In this current market climate, you want to KNOW that your trade show dollars are working for you! Joyce McKee will help you focus your decision making and answer the tough questions such as how to get a good ROI from your trade show investment, how to prove that your trade shows are making money for your company, how to get trade show metrics like “leads generated” to tell the full story, etc. If you want to make wise show decisions for 2010, then this is a webinar you won’t want to miss!

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This Webinar Channel is dedicating to helping NBM clients achieve the best possible results from their marketing programs. Topics will include proven strategies for getting the most out of print advertising, eMedia marketing and exhibiting at trade shows.