Quickly Turn Retail Data Into Customer Insights Using Amazon QuickSight

Presented by

Shashi Shankar, Director Technology Solutions at proSkale

About this talk

Consumer behavior is changing rapidly, and is causing a huge impact on the retail industry. Consumers have numerous choices at their fingertips for making their purchase decisions. It is very important to provide the right product to the right people at the right time for creating a winning strategy. Retailers not only need to focus on attracting repeat business from customers but also understand their needs to keep them loyal to their brands. Timely customer insights from the most recent product engagement, sales and purchasing behavior data is very critical to be successful. In this webinar, learn how easy it is to load sales data into AWS data lake and quickly generate customer insights using a variety of reports and visualizations with Amazon QuickSight. We will also demonstrate one-click data ingestion, understanding Amazon QuickSight and its capabilities, dashboard creation, specific visualizations and reports most appropriate for analyzing Retail data, and how managers can utilize them to create a winning data strategy.
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