Name: Creator Economy Synergies: How Athletes Take Advantage of their Influence
Start: 2023-04-13T14:25:00Z
End: 2023-04-13T14:26:00.000Z
Location: BrightTALK
Rating: 5

Tipalti is the only global payables automation solution to streamline all phases of the AP and payment management workflow in one holistic cloud platform. Tipalti makes it painless for accounts payable departments to manage their entire supplier payments operation. The solution addresses everything from supplier onboarding and vetting, to tax and regulatory compliance, invoice processing, payments to suppliers anywhere in the world in a wide range of payment methods and currencies, supplier payment status communications, to closing the loop with payment reconciliation and reporting.


This CPD-certified webinar allows attendees to earn CPD credits.

Many finance teams believe they’ve automated their accounts payable (AP) processes—but in reality, 70% still rely solely on invoice digitisation or OCR. This CPD-certified webinar dives into what true end-to-end AP automation looks like, and why it’s a game-changer for modern finance teams. 

Join us to explore how full automation goes beyond just improving efficiency. It actively reduces risk, strengthens compliance controls, and delivers real-time insights that empower smarter, faster decision-making. Discover how automation can transform your finance function into a strategic growth engine—supporting scalability, global expansion, and operational excellence.

Key Takeaways: 
- Identify the critical differences between partial and full AP automation.
- Learn how automation enhances compliance and strengthens internal controls. 
- Discover how connected workflows drive scalable growth and global readiness. 
- See how automation reduces manual tasks and boosts overall efficiency.

Attendees will earn CPD credit upon completing the session.

CPD Certified — Future-Proof Finance: The Case for End-to-End Automation

Streaming reshaped the music business, but the future of monetization goes far beyond per-stream royalties. Fan-driven models, brand partnerships, sync, UGC, and emerging tech are opening new revenue streams and reshaping how music generates value, along with bringing new challenges in rights management and global payouts.

In this session, our panel will discuss the next wave of music monetization, exploring how artists, rights holders, and platforms can unlock growth through smarter rights management, faster payments, and deeper fan connections.

Music Monetization 2.0: Beyond Streams & Royalties

Finance transformation isn't just about choosing the right software: it's about rethinking how your team works, how your processes scale, and how your business handles complexity.

In this webinar, we’re bringing together finance leaders who’ve lived through the shift from manual, messy processes to streamlined, strategic operations. You’ll hear real-world stories of what it took to modernise their AP and finance workflows, including the hard lessons, the internal resistance, and the unexpected wins.

Whether you're just starting to evaluate automation or deep into your digital finance journey, this session will deliver relatable insights, peer-to-peer perspectives, and the kind of “we wish we had known this sooner” advice that doesn’t show up in product brochures.

The session covers:
- The most common AP and ops bottlenecks holding teams back
- How growing companies restructure finance processes to scale without burnout
- What real transformation looks like, culturally and operationally
- The key things finance leaders would do differently next time

From Bottlenecks to Breakthroughs: Lessons from Transforming Finance Ops

High-growth finance teams can’t afford to be slowed down by manual AP. In this 45-minute discussion, you’ll learn how leading companies are leveraging strategic partnerships to scale faster, streamline operations, and embed risk mitigation into everyday workflows.

Discover how combining AP automation with the right technology integrations empowers finance leaders to:
- Eliminate manual processes that slow down growth
- Reduce risk and improve efficiency with automation + partnerships 
- Gain visibility and ensure compliance across entities
- Scale confidently with Tipalti’s all-in-one platform 

Hear real-world outcomes from forward-thinking finance teams, and walk away with a clear path to building a sustainable foundation for long-term growth.

Partnering for Success: The AP Strategy for Growth

Finance has moved beyond numbers. The most influential finance leaders of 2026 won’t just manage budgets—they’ll architect business strategy, predict market shifts, and drive innovation. 

This exclusive session reveals what the top 5% of finance executives are already implementing. (This isn’t another AI hype session or ESG overview. This is your insider’s guide to what actually works.)

What separates visionary finance leaders from the rest? Your team handles the day-to-day. Your role? Seeing around corners. 

Join us to uncover:
- The AI Advantage: How elite finance teams are using AI for forecasting that’s 40% more accurate while cutting compliance costs
- Risk Reimagined: The new playbook for navigating cyber threats and digital fraud that traditional approaches miss
- Smarter Finance, Stronger Controls: How leading CFOs are cutting costs while strengthening regulatory resilience
- Embedded Finance Insights: The customer experience transformation you need to understand before your CEO asks
- And more!

While your industry peers debate yesterday’s challenges, you’ll be implementing tomorrow’s solutions. Get the unfiltered truth by registering for this free webinar coming soon.

The Finance Leader's 2026 Playbook: Strategy, Risk, & Innovation

Artificial intelligence is revolutionizing finance, but how can AP teams harness its full potential while maintaining the human expertise that drives strategic decision-making? This webinar will explore the optimal balance between AI-driven automation and human oversight to optimize efficiency, reduce manual errors, and scale AP operations. Learn how leading finance teams are leveraging AI-powered tools to streamline workflows, detect anomalies, and empower their teams to focus on high-value tasks that foster growth.

We'll cover how to:
- Enhance, not replace, human judgment with AI for smarter decision making
- Automate routine tasks so teams can focus on high-value work
- Build trust in AI-human collaboration with oversight and accountability

Optimizing AP through Trusted AI/Human Collaboration

Many finance teams believe they’ve automated their accounts payable (AP) processes—but in reality, 70% still rely solely on invoice digitisation or OCR. This webinar dives into what true end-to-end AP automation looks like, and why it’s a game-changer for modern finance teams.

Join us to explore how full automation goes beyond just improving efficiency. It actively reduces risk, strengthens compliance controls, and delivers real-time insights that empower smarter, faster decision-making. Discover how automation can transform your finance function into a strategic growth engine—supporting scalability, global expansion, and operational excellence.

Key Takeaways:
- Identify the critical differences between partial and full AP automation.
- Learn how automation enhances compliance and strengthens internal controls.
- Discover how connected workflows drive scalable growth and global readiness.
- See how automation reduces manual tasks and boosts overall efficiency.

Future-Proof Finance: The Case for End-to-End Automation

This CPD-certified webinar allows attendees to earn CPD credits.

As finance teams scale globally, the complexity and risk within your AP processes grow exponentially. From duplicate payments and compliance gaps to fraud exposure and supplier errors, small issues can quickly escalate into costly problems.

In this session, we’ll highlight the most common red flags in AP workflows that put global operations at risk—and how automation can help you catch and correct them before they impact your bottom line. You’ll gain practical strategies to strengthen controls, improve visibility, and build a more resilient finance operation.

CPD Certified — Red Flags in Your Finance Workflow: Identifying AP Risks in Global Operations

As your business scales, the risk of traditional accounts payable (AP) processes becoming a drain on resources increases. From long processing times and late-payment penalties to duplicated effort and fraud exposure, these inefficiencies quietly chip away at profitability, compounding hidden costs in a big way. In an economy where profit margins are slim, it’s vital for companies to understand the true price, and risk, of the legacy AP model.

This webinar details how companies can reduce errors, achieve faster close cycles, and enhance compliance through intelligent, embedded AP automation. Industry leaders will provide valuable guidance and actionable tips while discussing how embedded automation achieves both speed and control. Highlights include:

- The most significant hidden, direct, and opportunity costs of manual AP.
- Which risks inherent in manual processes can accelerate as companies scale.
- How to calculate the true ROI of, and typical payback period for, AP automation.

Waste Less, Risk Less: What Manual AP Is Really Doing to Your Bottom Line

Earn CPD credit while learning how to scale finance operations globally without losing control.
This webinar shows how finance teams streamline accounts payable, reduce risk, and gain visibility across multi-entity operations.

Key takeaways include:
- Strategies to eliminate AP bottlenecks
- Techniques to improve oversight across multi-entity operations
- Ways to embed risk management into day-to-day workflows

Hear real-world stories, including how Tipalti uses its own platform to scale across 20+ global entities with compliance built in, and leave with actionable insights to optimise your own finance operations.

CPD Certified —  Speed Without Risk: Rethinking Accounts Payable for Growth

Are you ready to move past the hype and truly leverage brand partnerships that drive revenue? Join industry leaders Henrietta Sheeran (Affiliate Summit), Haafiz Dossa (Inflektion), Ed Ceballos (Everflow), and Rob Israch (Tipalti), for an exciting fireside chat to reframe how you tackle influencer and creator partnerships. This isn’t just another session on influencers. We’re diving into the nuances that differentiate creators, brand ambassadors, affiliates, and influencers, with an honest take on different approaches, and how to pick the one that makes the most sense for your brand’s growth journey.

From Ambassadors to Creators: Cracking the Code on High-Impact Influencer Programs

As finance teams scale globally, the complexity and risk within your AP processes grow exponentially. From duplicate payments and compliance gaps to fraud exposure and supplier errors, small issues can quickly escalate into costly problems.

In this session, we’ll highlight the most common red flags in AP workflows that put global operations at risk—and how automation can help you catch and correct them before they impact your bottom line. You’ll gain practical strategies to strengthen controls, improve visibility, and build a more resilient finance operation.

Red Flags in Your Finance Workflow: Identifying AP Risks in Global Operations

As companies scale across borders, finance teams are under pressure to move quickly while maintaining control and compliance. In this webinar, we’ll explore how leading organisations are rethinking accounts payable to eliminate risk, reduce friction, and unlock sustainable global growth.

Discover how embedding risk mitigation into your finance workflows can help streamline operations, increase visibility, and improve accuracy, all while supporting growth. We’ll explore practical strategies and real-world lessons from finance teams that are scaling successfully in today’s complex environment. 

Whether you’re navigating complex tax rules, scaling supplier onboarding, or managing cross-border payments, this session will give you the strategies and tools to scale confidently without compromising control.

Speed Without Risk: Rethinking Accounts Payable for Growth

In today’s creator and affiliate ecosystems, loyalty isn’t a bonus—it’s a competitive advantage. As acquisition costs climb and partner expectations rise, brands that lead with trust are gaining market share and deepening engagement. 

The most effective programs go beyond compensation. From seamless payouts to streamlined workflows, every touchpoint shapes the partner experience—and friction is the fastest way to lose loyalty. So how can marketers turn operational efficiency into a growth engine? 

Join ADWEEK and Tipalti for a strategic session on scaling creator and affiliate programs through trust. You’ll hear from leaders across performance marketing and partnerships who are redefining how brands drive retention, loyalty, and long-term partner value. 

Learn how to: 
– Keep partners loyal beyond compensation 
– Fuel retention with automated payouts 
– Automate vs. personalize touchpoints 
– Lead with loyalty to scale as a top brand

Turn Trust Into Growth with Loyalty-First Partnerships

Many finance teams are still stuck in manual processes that can’t keep up with growth or global complexity. As companies expand across borders and deal with more vendors, payment methods, and compliance requirements, finance teams are under pressure to move faster — without making costly mistakes. In this session, we’ll explore how leading companies are leveraging automation to transform their accounts payable and global payments workflows from a bottleneck into a competitive advantage.

Finance isn’t just about numbers anymore — it’s about insights, agility and freeing up time to think bigger.

CPD Certified - The Finance Fireside: Empowering Global Growth Through Automation & Expertise

Artificial intelligence is having a transformative impact on the finance space. In fact, recent data indicates that more than half of finance teams today now incorporate AI into their processes – double the adoption rate from just a year ago. And while discussions of artificial intelligence often center around chat-based AI like ChatGPT and other large language models, AI in accounts payable is a different beast entirely, with its own unique challenges and framework for success.

This webinar highlights how savvy finance teams can use AI to drive better outcomes in AP, as well as the key factors to know before taking the plunge that will set you up for continued success. Key topics covered in the webinar include:

- What’s driving the rapid growth of AI in finance
- Essential benefits of adopting AI for AP
- Cautions and hidden risks you need to know about

AI in AP: What Finance Teams Need to Know Before Diving In

The Finance Fireside: Empowering Global Growth Through Automation & Expertise

The digital economy keeps scaling, and so does the pressure to deliver fast, accurate, and compliant payments to global creators.

Join Steve Schnur, Worldwide Executive and President at EA Music Group, and experts from Digital Music News and Tipalti as we discuss how leading music and entertainment companies are overcoming the evolving complexities of licensing, royalties, and payouts.

Whether you're in music publishing, digital content, gaming, or entertainment finance, this session offers a roadmap for smarter, scalable finance operations.

We’ll cover:

- The evolving landscape of the music and entertainment industry
- Global licensing and payment challenges, and how to solve them
- The most efficient ways to scale payments for expanding creative teams
- How automation gives finance and ops teams more control with less effort
- What leading music and entertainment brands are doing differently

Beyond the Soundtrack: Royalties, Rights, and Revenue in the Gaming-Music Crossover

NCAA changes allow NIL athletes to benefit from their name and image - a groundbreaking step for athletes.These players can leverage opportunities to capitalize on their brand, making their influencer career as aspirational as their career as an athlete.

Our webinar will unveil pivotal examples of synergies across the creator economy, focusing on how athletes are establishing themselves as influencers early in their careers. Join us to learn how:

Businesses are supporting athlete’s influencer potential 
Your business can earn trust with athletes, influencers, or other creative partners
Future synergies in the creator economy will succeed
Gaming companies bring in music companies, etc

Creator Economy Synergies: How Athletes Take Advantage of their Influence

Finance automation

Finance Operations

Sports Finance

accounts payable

Finance Directors

Influencers

ap automation

payables

accounting

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Creator Economy Synergies: How Athletes Take Advantage of their Influence

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Tipalti