Get more from Transactional Messaging

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Presented by

Brian Byrne, Product Education Manager; Zoe Sinnott, Product Manager; Silvia Coimbra, Product Manager (Intercom)

About this talk

Join us for a best practice / Q&A session on how to create targeted, effective, and timely transactional messages using Intercom. With event-based messaging you can now send relevant messages in real-time based on user actions in your product and include event metadata in your messages to make them ultra personalized. This webinar is a chance to engage with the teams behind this feature and get their insight into how you can take advantage of transactional messages inside Intercom. This webinar will cover: • Feature walkthrough: an overview of event based messaging at Intercom • Why intercom is the best tool to send transactional messages due to our multi-channel approach. • How to create a transactional message in Intercom along with some best practices and real-life examples of how we use them • A framework for event tracking, how to track events, what events to track and how to structure your data to get the most out of it. • What you should consider when moving your transactional messages from another tool into Intercom • And an 'ask me anything' section where you can submit questions to the team, and we'll answer and workshop them live.

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