Get more from Transactional Messaging

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Presented by

Brian Byrne, Product Education Manager; Zoe Sinnott, Product Manager; Silvia Coimbra, Product Manager (Intercom)

About this talk

Join us for a best practice / Q&A session on how to create targeted, effective, and timely transactional messages using Intercom. With event-based messaging you can now send relevant messages in real-time based on user actions in your product and include event metadata in your messages to make them ultra personalized. This webinar is a chance to engage with the teams behind this feature and get their insight into how you can take advantage of transactional messages inside Intercom. This webinar will cover: • Feature walkthrough: an overview of event based messaging at Intercom • Why intercom is the best tool to send transactional messages due to our multi-channel approach. • How to create a transactional message in Intercom along with some best practices and real-life examples of how we use them • A framework for event tracking, how to track events, what events to track and how to structure your data to get the most out of it. • What you should consider when moving your transactional messages from another tool into Intercom • And an 'ask me anything' section where you can submit questions to the team, and we'll answer and workshop them live.
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Intercom, the Engagement OS, enables businesses to build stronger customer relationships that drive growth and scale. With its all-in-one customer communications platform, Intercom offers next-generation solutions for sales, marketing and support teams to work together to convert prospects into paying customers, engage customers throughout their journey and provide world-class support. Intercom is redefining the customer journey and unifying business silos to deliver ongoing, personalized engagement through in-context communications. More than 25,000 global organizations, including Atlassian, Amazon and Lyft Business, rely on Intercom to deliver unparalleled user experiences at any scale. Over 600 million end users use Intercom every month, sending an average of more than 500 million messages. Founded in 2011 and backed by leading venture capitalists, including Kleiner Perkins, Bessemer Venture Partners and Social Capital, Intercom is on a mission to make internet business personal