Alex Simmons, Dan Stephens, Erin Bankaitis, Manuel Guzman
Over the last 10 years, online streaming, on-the-go platforms, and subscription models have exploded. Competition has never been greater, with each company vying for the content that will capture a customers’ attention and loyalty.
Even with this industry growth, one thing is certain: consumers will not pay for an unlimited number of streaming services. They will eventually reach a limit and choose the platforms that offer exclusive content and personalized user experiences.
Listen to Amplitude, Braze, and Globant's discussion on:
- The industry trends that have emerged as a result of rapid growth in streaming and online subscription models
- How to personalize your streaming platform’s user experience beyond basic content recommendations
- Why first-party data is critical in light of third-party data restrictions
- How cross-platform data management and behavioral data drives personalization on streaming platforms