Full funnel engagement in a privacy centric era

Presented by

Steve Massaro, Liz Emery and Magith Noohukhan

About this talk

As we continue to adjust to a post iOS 14.5 world, we wanted to make sure you had the tools to optimize on your strategies from UA to retention. Learn from product experts from Braze, Tinuiti and AppsFlyer as they walk through: -The importance of First Party Data -Change in acquisition and retention strategies with new privacy guidelines -Leveraging both Paid and Owned Media in a post iOS 14 world
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