Intentional Revenue: Upping the Odds of Success

Presented by

Marge Breya, CMO, Leadspace

About this talk

Driving record-breaking revenue growth by leveraging the power of AI to identify your best customers and opportunities is an intricate process. In this webinar, Marge Breya will take you through the steps to taking the guesswork out of sales & marketing from planning to execution. Learn how to systematically profile, target, campaign, and close the right accounts. Find out how to target the right people with the right campaigns at the right time to maximize close rates and boost ROI. Explore best practices for preparing data, planning your GTM strategy, engaging campaigns, and closing deals.
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Leadspace is the world's #1 B2B Customer Data Platform (CDP). The company powers leading enterprises like Microsoft, Salesforce and Trimble to find, create and accelerate closeable business. The platform is built on its B2B Buyer Data Graph and uses tens of thousands of buying data signals to build and operationalize a company's total addressable market (TAM), ideal customer profile (ICP), fit, intent and engagement models. Sales and marketing teams use the platform to give them a competitive edge so they know who their best customers are, understand their whitespace opportunities, and can dramatically improve the effectiveness of their sales and marketing programs. To learn more, visit