Get Started with AI Targeting for Sales and Marketing

Presented by

Felix Serna, VP Growth Marketing, Leadspace

About this talk

Take the guesswork out of campaign segmentation and territory prioritization. Put your resources on your best targets and see a 5-10x lift in pipeline. Learn how data on intent, account fit, persona, and engagement can help you create dynamic territories and campaign segments to be responsive in real time. Join this webinar on the foundational steps to getting started.

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Leadspace is the world's #1 B2B Customer Data Platform (CDP). The company powers leading enterprises like Microsoft, Salesforce and Zoom Video to find, create and accelerate closeable business. The platform is built on its B2B Buyer Data Graph and uses tens of thousands of buying data signals to build and operationalize a company's total addressable market (TAM), ideal customer profile (ICP), fit, intent and engagement models. Sales and marketing teams use the platform to give them a competitive edge so they know who their best customers are, understand their whitespace opportunities, and can dramatically improve the effectiveness of their sales and marketing programs. To learn more, visit