Do more with data: How to harness the exponential power of brand fans.

Logo
Presented by

Roy Robinson, Chief Product Officer and Anca Filip, Head of Product - Mention Me

About this talk

In this product webinar you’ll learn: - First, about our recent product innovations and mission straight from our CPO and Head of Product, along with expert guest speakers - Then, how to scale your customer experience using first-party referral data for decision-making, - And, finally, how Mention Me's marketing automation integrations can help you plan for the year ahead. What's the event about? - How to use key advocacy insights to build data-led segments faster - and smarter - to deliver great multichannel customer experiences. What will be covered? - You’ll hear about Mention Me’s Enhance set of features that help you: Rethink how you engage with customers. Experiment with and explore customer segments and behaviours, then turn insights into action that drives better results. Remove the guesswork. Change up offer choices to drive desired results, while identifying the most effective content for each segment. - Better understand your customers. Enhance lets customers choose their preferred offer – so you can learn what’s most likely to get their attention. - Building data-led segments faster. And smarter. It takes just 7 days to learn your customers’ preferred offer. Within 30 days, you’ll know what’s driving more value and be able to build data-led segments accordingly. - Our client Tillets Clothing will be live in the webinar to give her account on how Enhance has helped their brand achieve 5x higher share rate compared to Referral. Our team will also explain how our partnerships boost segmentation to drive a more personalised customer’s journey. Benefits of these integrations? - Help improve Marketing Automation Platforms segmentation & personalisation strategy - Help streamline processes - less manual work for clients - Improve the performance of referral to increase new customer acquisition - Increase databases in real time - brands market to more customers
Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (8)
Subscribers (303)
Mention Me is the Referral Engineering® platform for growth-obsessed ecommerce brands. Our world-class programmes have delivered more than 4.5m referrals totalling £1bn+ in revenue for 450+ brands around the globe. Founded as a bootstrapped two-man company in 2013, we now employ more than 90 specialists and work with brands like Farfetch, Virgin Experience Days and Nutmeg. Our work has been celebrated by awards including Showcase Startup at Retail Week’s Buzz conference, Best Tech Startup at Drapers Digital Festival, and a Bronze Stevie for Customer Service Team of the Year.