How to drive more revenue this International Friendship Day

Presented by

Abi Wendt, Director of Client, Mention Me

About this talk

30th July marks International Friendship Day (IFD). If you haven’t heard of it, your marketing calendar is about to get a great new addition. If you have, you’ll already know the powerful opportunity IFD presents to acquire new customers who become loyal brand fans. In this webinar, we’ll be exploring why IFD is the perfect time to increase new customer acquisition, drive sales and build brand affinity. Tune in to discover: - The impact of IFD on shopping behaviour and referrals - Past IFD campaigns (and results) from Bloom & Wild, Ted Baker and more - Expert tips for running your IFD referral campaign

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Mention Me is the Referral Engineering® platform for growth-obsessed ecommerce brands. Our world-class programmes have delivered more than 4.5m referrals totalling £1bn+ in revenue for 450+ brands around the globe. Founded as a bootstrapped two-man company in 2013, we now employ more than 90 specialists and work with brands like Farfetch, Virgin Experience Days and Nutmeg. Our work has been celebrated by awards including Showcase Startup at Retail Week’s Buzz conference, Best Tech Startup at Drapers Digital Festival, and a Bronze Stevie for Customer Service Team of the Year.