Golden Nominal: Managing data to protect data and prevent crime

Presented by

Danny Hudson, Rod Gordon and Wallace Brown

About this talk

Why is it important to achieve the Golden Nominal? A Golden Nominal record is a single person record with a unique reference for use by all systems. This is a unique record, usually about a person. Organisations are keen to view this true view of customers where all information on that individual is stored in one place. As the world's leading global information services company with a team of Data Management experts, we can help you improve your data quality to ensure the effective use the data that is often collected across multiple touch points. Join our webinar Golden Nominal: Managing data to protect data and prevent crime we look at some of the current data challenges the police face and how these can be addressed. From those who are wanting to build a single customer view, to police organisations who already have established processes in place, we look at ways you can improve your data quality and enrich your single citizen view to ensure you're treating citizens fairly, building trust and preventing crime. Watch this webinar, led by Experian’s Data Quality Product and Consultancy experts, you’ll hear: * Current data challenges the insurance market faces * How to improve your data quality and enrich your single customer view * Case Study: Cleveland Police Speakers: * Danny Hudson, Police Account Manager * Rod Gordon, EDQ Account Director * Wallace Brown, EDQ Account Manager
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Experian is an industry-leading provider of global data quality, management and enrichment solutions that are designed to unlock the power of your data and quickly turn information into valuable insight. Experian’s global data quality solution provides comprehensive capabilities to validate, standardise and enrich addresses, email addresses and phone numbers in real-time at the point of capture and in bulk cleansing. The solution integrates seamlessly into CRM, ERP and E-Commerce applications to ensure only accurate contact data for your customers and prospects is captured. With pre-built, certified apps for Microsoft Dynamics 365, you can get started quickly and easily today. Find out more, visit