How to Test (and Learn!) for High-Converting Emails

Presented by

Jaina Mistry, Director of Email Marketing, Litmus; Stepanie French, Senior Producer of Webinars, Constant Contact

About this talk

When you understand what makes your unique email audience tick, you can create email marketing campaigns that engage and convert with every send. The key to knowing what those subscribers want? Conduct effective email testing! In this webinar with Litmus’ Jaina Mistry and Constant Contact, you’ll learn how to use email testing to better connect with your subscribers–and drive results. In this one-hour session you’ll discover: - How testing plays a role in optimizing emails that speak to your audience - How to get your emails into the inbox to convert more subscribers - How to design great emails that capture attention and drive action …and more!
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Elevate your email marketing with our expert insights, tips, trends, and tools. Litmus is the all-in-one marketing platform that empowers you to build, personalize, test, protect, review, and analyze emails more effectively than ever so you can get the most out of every send.