Data Visualization without Images: AMP Email Update

Presented by

Benjamin Djang, Creative Technologist at Washington Post

About this talk

Join us for an exclusive session from Litmus Live 2022, the premier event for email professionals. Is there an alternative way to display data without using images in email templates? What are the advantages/disadvantages to those other methods? I will give an overview on creating horizontal/vertical data bar charts and data tables using HTML/CSS and the advantages/disadvantages of using this method for displaying data compared to using images. Let's take data visualization in email to the next level by applying AMP. Can AMP email and specific AMP components improve the way data is displayed in email? If so, how? The main part of my talk will focus on leveraging AMP and specific AMP components to display data effectively in email. I will focus on five AMP components: amp-carousel, amp-fit-text, amp-list, amp-mustache, and amp-bind. I will deep dive into each AMP component and demo use-cases and examples.

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