The Five Pillars of Customer Identity and Access Management (CIAM)

Presented by

Robin Antony- Solutions Architect ANZ, WSO2

About this talk

Consumers are increasingly embracing digital channels as the primary means of interacting with brands, and as a result, they expect deeper online interactions to be offered simply and unobtrusively. Digital technologies are revolutionising customer interactions, with new rules and possibilities that were unimaginable only a few years back. CIAM is a foundational layer in crafting quality digital customer experiences. Organisations need to incorporate these five pillars when building a comprehensive CIAM solution that delivers on hyper-connected customer expectations and a highly effective and stable system. In this webinar, we will cover:- 1) CIAM integrates multiple components into a larger ecosystem to build a smooth digital experience for customers 2) The five pillars of CIAM act as the foundation to craft digital customer experiences 3) Underlying technology required to support the key features of a CIAM solution
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Founded in 2005, WSO2 enables thousands of enterprises, including hundreds of the world’s largest corporations, top universities, and governments, to drive their digital transformation journeys—executing more than 18 trillion transactions and managing more than 500 million identities annually. Using WSO2 for API management, integration, and customer identity and access management (CIAM), these organisations are harnessing the full power of their APIs to securely deliver their digital services and applications. Our open-source, API-first approach to software that runs on-premises and in the cloud helps developers and architects to be more productive and rapidly compose digital products to meet demand while remaining free from vendor lock-in. WSO2 has over 900 employees worldwide with offices in Australia, Brazil, Germany, India, Sri Lanka, the UAE, the UK, and the US. Visit to learn more. Follow WSO2 on LinkedIn and Twitter.