geeks+gurus: How Ulta Beauty digital services shine for the holidays

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Presented by

Megan Bouhamama, Omar Koncobo

About this talk

For many online retailers, the bulk of sales happen during the holiday season. It is critical everything goes off without a hitch. In this session, longtime digital services veteran Omar Koncobo, IT Director of Ecommerce/Digital and Marketing Systems at Ulta Beauty discusses his top tips for successful holidays learned from seasons past: When to start preparing for the holiday traffic spikes Lessons learned from Ulta on scalability When things go wrong — spotting problems and fixing them fast Managing costs and preparedness The secret to delivering a great customer experience

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