Product analytics offers a transformative opportunity for companies to elevate the customer experience and offer a way to proactively understand customer behavior. This personalized understanding allows companies to tailor their product offerings, provide targeted recommendations, and streamline customer journeys, resulting in a more engaging, satisfying, and loyalty-inducing customer experience. Effective product analytics is a comprehensive strategy to proactively manage support and promote customer success.
NetApp, a leading global company specializing in hybrid cloud data services, helps enterprises build a simple and secure way to drive innovation wherever their data and applications live. The customer experience is a core driver within NetApp’s portfolio of solutions offering.
Watch Aaron Sims, Technical Director at NetApp as he shares his experience building out a unified access layer for product analytics with Dremio.
In this episode, you will learn:
- NetApp’s journey to unified analytics with Dremio’s phased approach for Hadoop modernization
- How a unified access layer makes data easier to discover and explore for your end users without data duplication
- Ways to maximize your existing infrastructure investments for improved ROI and lower TCO with Dremio.