Preparing for Data Activation With Google Analytics 4

Presented by

Samantha Barnes, Sr. Director of Google Analytics

About this talk

In this webinar, Samantha Barnes, Sr. Director of Google Analytics, explains the exciting updated features of Google Analytics 4 and the new Google Analytics 360 and how to create the critical insights needed to power Customer Data Platforms, personalizations, and marketing campaigns that grow businesses into category leaders.

Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (11)
Subscribers (441)
Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. With services in Strategy, Experience Design, Technology, Analytics and Insight, and Marketing, Bounteous elevates brand experiences and drives superior client outcomes. Welcome to our channel - we encourage you to explore a variety of topics with our experts.