The Power of Personalization: Revolutionizing Your Business

Presented by

Lauren Kang, Product Manager and Bojie Sun, Senior Solution Engineer, BytePlus

About this talk

About this talk: Personalization has become a crucial strategy for businesses seeking to differentiate themselves and retain customers in today's highly competitive market. By providing personalized recommendations in real-time, businesses can confidently ensure their customers receive accurate and relevant suggestions. This leads to increased customer satisfaction, which ultimately drives business growth. In this session, we'll be sharing case studies of high-performing businesses that have successfully leveraged BytePlus Recommend, a powerful tool for providing personalized recommendations. Our speakers: Lauren Kang is a Product Manager with a wealth of experience in the tech industry. As a founding member of BytePlus Recommend, she has been launching and managing AI/ML applications and platform products both in the United States and Singapore. Bojie Sun is an accomplished solution architect who specializes in assisting enterprise clients in modernizing their business models by implementing cross-domain B2B solutions. He possesses extensive experience in the payments and retail industries, having previously worked for PayPal and Shopify Plus.

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