4 methods you can use to launch process automation

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Presented by

Mike Stevens - Founder, Insight Platforms and What Next Strategy & Planning; Fredrik Osterberg - SVP MR EMEA, Forsta

About this talk

Today, the revenue mix of market research agencies (MRAs) is more diverse than ever, extending well beyond research delivery to strategy, implementation, measurement, coaching, and even workshop facilitation. From an efficiency perspective, balancing these myriad revenue streams—and the people and processes that support them—requires more than manual human labor. This is where we introduce process automation for MRAs. Watch this webinar session to examine methods for introducing process automation in your company and: • 4 key strategies for research agency success • How agencies are streamlining by reducing manual work, redirecting resources and improving profit margins • Examples of research companies who have successfully adopted new processes that drive better commercial outcomes

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Forsta powers the HX (Human Experience) platform that breaks down the silos between customer experience (CX) employee experience (EX), and market research. Our technology helps you get closer to your people to fully understand their experiences, really see who they are, better respond to their needs, and build genuine lasting relationships with them. We’re here to help inform and inspire all that you do to understand your humans. With us, you can gather, analyze, visualize, and act on the data and insights your customers and employees generate. We promote best practices, examine industry trends, discuss industry controversies and challenges, and above all, help you get to know the humans in your business.