Paul Nashawaty Senior Analyst ESG, David Geffen, VP, Product Marketing, Glassbox
Today’s businesses are evolving rapidly to meet new customer expectations. Organizations leveraging digital experience platforms (DXPs) to help deliver strategic digital transformation initiatives are far outcompeting those that are not. Based on a study from analyst ESG, research shows organizations using DXPs to enhance the end-to-end customer journey are winning in this highly competitive market.
Watch ESG Senior Analyst Paul Nashawaty and David Geffen, VP, Product Marketing, Glassbox for an on-demand webinar as they discuss research from over 370 IT and business leaders from North America on the impact of DXPs in the modern world.
Why modern organizations seek to become “digital first”
How DX platforms can empower business advantage
Trends that can drive – or delay – DXP adoption