Conversational Customer Engagement

Presented by

Naomi Simson, Founder of Red Balloon. Kevin Wordon, Head of Strategy APAC, LivePerson. Roland Irwin, Head of Platform, Adobe

About this talk

Experiences, Human Connection, and Customer Obsession Now more than ever, consumers prefer engaging with brands that make it easy and highly personal. In fact more than 80% of consumers want brands to offer a personalised experience. Seamless, streamlined conversation across multiple channels is crucial to delivering a convenient experience, something that 98% of consumers say makes them more loyal to a brand. This is a unique opportunity for leaders to interact with a true business leader and influencer on the topic of customer engagement and experiences. Naomi Simson has more than 2.8 million LinkedIn followers and is known as RedBalloon’s Founding Director. Prior to becoming an entrepreneur, she held an impressive corporate career with Apple, KPMG, IBM, and Ansett Australia, and has authored two best-selling books, “Live What You Love,” and “Ready to Soar”. Naomi will connect, inspire, and educate, through sharing her experience and journey to success. Businesses that can provide a personalised and connected experience drive loyalty and foster meaningful customer engagement. Join this session for advice on an effective and scalable conversational engagement strategy that can lift your sales and average order values, all while reducing contact centre operating expenses.

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LivePerson is a leading Conversational AI company creating digital experiences that are Curiously Human. Every person is unique, and our technology makes it possible for companies to treat their audiences that way at scale. Our customers, including leading brands like HSBC, Open Universities Australia, and GM Financial, can now meet consumers where they are across social media, messaging, email, voice, and more. Nearly a billion conversational interactions are powered by our Conversational Cloud each month. Out of that comes a uniquely rich data set for AI for brands to build connections that are anything but artificial. To talk with us or our Conversational AI, please visit