How in-app messaging powers perpetual marketing conversion

Presented by

Chase Kim, Product Manager and Sarang Paramhans, Product Marketing Manager

About this talk

How can product and marketing teams increase revenue with tighter budgets in today’s economy? Businesses will always take an omnichannel approach for user acquisition, but when it comes to retention and conversion, there is a more effective way to achieve consistent, higher ROI. Enter: In-app messaging. But it doesn’t stop there. Sendbird has built a solution that allows every marketing campaign message to be delivered with accuracy, then live on inside your app for perpetual conversion opportunities. With this solution, targeted users can take action on any notification or promotion – again and again – without wondering where the message disappeared to. In addition, every campaign can be configured right within your existing marketing automation tool. Join this webinar to see how it works. Chase Kim, Product Manager, and Sarang Paramhans, Product Marketing Manager, will walk through: * In-app marketing promotions & notifications Sendbird customers are taking advantage of * The Sendbird Message Builder and integration * Persistent marketing messages that live on inside the app * Sneak peek at what’s coming next

Related topics:

More from this channel

Upcoming talks (2)
On-demand talks (19)
Subscribers (3802)
Sendbird believes conversations are at the heart of building relationships and getting things done. As such, we built the world's most proven conversations platform for mobile apps across chat, voice, and video. We help 1,200+ businesses worldwide to improve customer retention, conversion, & support with our in-app conversations platform. Industry leaders like Reddit, DoorDash, and Hinge use Sendbird to drive increased transactions & loyalty for hundreds of millions of users every month. Sendbird has over 250M MAUs from over 50 countries operating in industries ranging from marketplaces, ride sharing, and online communities to gaming, live video streaming, and healthcare. The company is headquartered in San Mateo, CA, with additional offices in New York, London, Seoul, Singapore, and Bengaluru. Sendbird has raised over $220M from leading investors, including ICONIQ Capital, STEADFAST Capital Ventures, Tiger Global Management, Shasta Ventures, Softbank Vision Fund 2, and Y Combinator.