In this session, Amanda Myers, Head of Product Marketing at FullStory, and Ginny Mueller, Product Track Lead for Pre-Purchase at Carvana will share practical, sanity-saving ways Digital Experience Intelligence can help keep cross-functional teams focused and aligned on optimizing digital experiences, including:
- How quantitative data can provide invaluable insight into what’s happening on your website and answer the questions you didn’t know to ask
- How teams can utilize session replay to understand why events are occurring and how to building customer empathy across teams
- What best practices leading teams implement to share action-oriented findings with other areas of the business