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Why empathy should be at the heart of employee communication on the frontline

Presented by

Luke Farrugia, VP of Marketing, ScreenCloud

About this talk

In this episode, Bristel Minsker, Communications Director at Filtration Group, speaks on how building a human connection and practicing empathy has helped her organization stay grounded by connecting headquarters to local leaders and frontline employees. With her experience of ‘striking a balance’ between frontline employees’ safety on the manufacturing floor and the protocols of the pandemic, she discusses how empathy, communications and technology were pivotal in the global scheme of the company.
ScreenCloud Digital Signage

ScreenCloud Digital Signage

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Build connected companies with screens that communicate
ScreenCloud helps clients make stronger connections with their employees & customers at scale. With the screens already on their walls & the content already in their systems, organizations can boost sales, productivity & engagement. ScreenCloud’s digital signage software has 80+ free, built-in apps and 150+ editable templates to make managing & updating screens easy at any time, from anywhere. Over 9,000+ brands worldwide currently use ScreenCloud as a secure, seamless and simple way to communicate.
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