Personalized End-to-End Commerce with Adobe & Microsoft

Presented by

Anupama Raju, Microsoft Dynamics 365 Commerce, Siddhartha Srivastava, Adobe

About this talk

eCommerce isn’t a one-size-fits-all situation: personalized customer experiences (CX) on a 1:1 level create brand loyalty, increase lifetime value, and maximize conversion for your business. So, how do you achieve this level of hyper-personalization that has the potential to improve conversion rates by 10x for both B2B buyers and consumers? Our experts at Adobe reveal the answer: data-driven personalization. Tune into this webinar to learn how you can integrate your eCommerce platform with Point-of-Sale systems to leverage real-time customer profile data, achieve higher conversion rates, and increase revenue with Adobe Commerce integrated with Microsoft Dynamics 365.
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It’s through exceptional customer experience management that businesses meet increasing customer expectations, do more with less, and build enduring trust and loyalty—all while driving profitability. However, scaling content and customer personalization to boost engagement and conversion is a challenging task—especially so when balancing the needs and experience of your internal employees, too. Watch our webinars to learn more about how to achieve customer and digital experience-led growth.