Wake Up & Smell the Data: Brewing Innovation with Gen AI & Data Platforms

Presented by

Sean Zinsmeister, Director of Outbound Product Management, Google Cloud

About this talk

Data is the fuel for AI, and what powers its effectiveness. To truly take advantage of generative AI, you need to ground AI in your enterprise data, which can help you drive data-informed decision-making, streamline operations, and enhance customer experiences. Join Sean Zinsmeister, Director of Outbound Product Management at Google Cloud, for an exciting use case demo with a fictitious coffee business that showcases the art of the possible from applying AI to analytics with a full end-to-end walkthrough of Google Cloud’s united AI platform (BigQuery, Looker and Vertex AI together). During this demo Sean will discuss how data and AI can: Transform Customer Interactions: > Analyze customer sentiment in reviews for targeted improvements > Generate realistic customer interactions for training and testing Optimize Operations and Marketing: > Pinpoint optimal event locations using real-time data > Automate localized marketing campaigns for multiple cities Innovate with Data-Driven Insights: > Discover new menu items through image recognition and sales data > Optimize truck routes based on real-time weather conditions > Experience the power of Gemini-powered dashboards for self-service analytics
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Google’s Data and AI Cloud is not only the most complete and unified data analytics and AI solution provider in the market but also a total-cost-of-ownership (TCO) leader. Learn more about Google Data Cloud and how it can help you transform your business. It supports various data use cases (e.g. applications, analytics, predictions, visualizations) through products that cater to different data personas (e.g. application developers and system builders, data engineers and data analysts, data scientists and ML engineers, and business users).