Business-Shift - Innovating on behalf of customers for Software Companies

Presented by

Constantin Gonzalez, Principal Solutions Architect, Amazon Web Services

About this talk

AWS is partnering with software companies worldwide, helping them along their cloud journey and reinventing their businesses. Product Managers have a key role in this transformation process. As continuous innovation is becoming increasingly important to create successful software products, we will provide insights into innovation processes at Amazon. A deep dive into culture, mechanisms, architecture and organization will show how these factors enable and accelerate innovation in line with customer needs. In two expert sessions, Product Managers will share their best practices: we will hear about working backwards from customers by a Senior Product Manager from Amazon Alexa, and using data to identify and prioritize new features by the Business Development Manager from our partner shopware AG. Find out more at the AWS hub for Software Companies:

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