Name: Business-Shift for Sales and Revenue teams in Software Businesses
Start: 2023-09-21T09:00:00Z
End: 2023-09-21T09:00:26.000Z
Location: BrightTALK
Rating: 0

Thousands of software companies trust AWS to power their rapid and secure growth through cloud services that can help you scale fast and innovate. Find technical and business resources, talks, testimonials to support your software business migration and transformation.

Daniele Di Mattia, Partner at McKinsey and Company and Miguel Alava, General Manager of AWS for software companies in EMEA, discuss strategic software industry insights and trends in Europe, Middle East, Africa and beyond that will shape the future of investment, product development as well as opportunities for regional and global expansion.

Topics include:

- Macro environment challenges and focus on cost optimization for software companies
- Generative AI's massive impact and expanding total addressable market
- The need for increased R&D investment in Europe, Middle East and Africa region
- Leveraging cloud elasticity and optimization for cost-conscious environments
- Impact of generative AI on product development and developer productivity
- Embedding generative AI in sales, marketing and customer operations
- Importance of data strategy and prioritizing high-value use cases
- Being bold and courageous in investing during technological inflection points
- Opportunities for software companies to lead in their respective market segments

McKinsey's Top Software Companies Trends - AI, Investment and Opportunities

Mark Billige, CEO of global consultancy firm Simon Kucher and Miguel Alava, General Manager of AWS for software companies in EMEA, discuss strategic software industry insights and trends that will shape the future of data, generative AI and cost optimization.

Profitable Growth Strategies for Software Companies with Simon Kucher

Season 1: Migration to the Cloud. Episode 12

You’ve got everything you need to start your migration journey. Almost. Because once it’s up and running, how do you keep it all going? Find out in 15 minutes, as we explore essentials tools around monitoring, logging, cost management, and more. Let’s get started.
Duration: 15mins

Episode 12: Sustain your innovation

Season 1: Migration to the Cloud. Episode 11

Once you have your application up and running in the cloud, you can start looking for opportunities to reduce the operational burden and remove undifferentiated heavy lifting by using managed services.
Duration: 10mins

Episode 11: Reducing your operational overhead

Season 1: Migration to the Cloud. Episode 10

As service providers we want to scale with our customers and thus need to replicate our deployments. AWS allows us to automate infrastructure deployment as well as integrate into CI/CD pipelines to create a replicable and safe guarded deployment.
Duration: 10mins

Episode 10: Replicating your setup

Season 1: Migration to the Cloud. Episode 9

If possible, we aim to standardize the application deliverable and to containerize our application. We need to select our container orchestration and get familiar with the options to run containers in the cloud.
Duration: 10mins

Episode 9: Containers

Season 1: Migration to the Cloud. Episode 8

While picking the database runtime we have multiple options to achieve SLAs but also to keep operational overhead low. 
Duration: 10mins

Episode 8: Databases

Season 1: Migration to the Cloud. Episode 7

The most fundamental building blocks are virtual machines and network. But we also have to reflect non-functional requirements, e.g. failing over between availability zones, to meet our SLAs.
Duration: 10mins

Episode 7: Basic infrastructure

Season 1: Migration to the Cloud. Episode 6

Having layed out the foundation we want to tackle the actual application and make it consumable for customers. As service providers, we need a basic structure to organize our customers (aka tenants) and to migrate our application into this model.
Duration: 10mins

Episode 6: Migration options

Season 1: Migration to the Cloud. Episode 5 

No one can do this alone. AWS Partners have helped thousands of ISVs (Independent Software Vendors) just like you evolve into the cloud. In this episode, we reveal how you can find the support you need, fast, as well as exploring support plans that continue to offer you guidance as you scale.
Duration: 10mins

Episode 5: Foundations Support

Season 1: Migration to the Cloud. Episode 4

Migration is more than just technology. It takes real human talent and an ability to upskill inside your organization. In just 10 minutes, you’ll have a bedrock of information to get going and find the right people to help you achieve your goals.
Duration: 10mins

Episode 4: Foundations Talent

Season 1: Migration to the Cloud. Episode 3

You’re set on the benefits. Let’s make this happen. Start here, with the first of three short introductions to the foundational elements that will make your migration a success. Up first: security.
Duration: 10mins

Episode 3: Foundations Security

Season 1: Migration to the Cloud. Episode 2

We get into it on the details including pricing, operational overhead, and responsibilities. We also give you an invaluable project plan – where to start and the steps you can follow to ensure success. You’ll have everything you need to get going.
Duration: 15mins

Episode 2: Navigate the journey

Season 1: Migration to the Cloud. Episode 1.

The what and the why to start your journey. You’ll deepen your understanding of cloud innovation through expert insights on market trends, the far-reaching benefits, and start to demystify security and compliance. 
Duration: 15mins

Episode 1: The era of cloud

Unlock innovation and transform delivery for the modern software business. This video series provides software companies the strategies, insights, and best practices for succeeding in today's digital landscape. Season 1 “Migration: The era of cloud” guides software companies through successful migration. Watch it now and learn strategies and best practices from experts on transitioning to the cloud. Explore the full series: https://aws.amazon.com/campaigns/isv/Techshiftintro/

How AWS can help software companies migrate to cloud and transform to SaaS

How software companies can make use of AI to innovate their products. By connecting AI, Innovation and Software as a Service models, it is possible to both improve internal processes, make SaaS more efficient and delight customers with valuable new features.

Innovation Quick Wins: How software companies can make use of AI

Software vendors are always under pressure to grow their business. The growth challenge is often combined with transforming the business to SaaS and migrating to cloud.
In these 4 sessions, we will hear from specialist SaaS consultancy Simon Kucher, AWS sales and partner organizations and the Chief Customer Officer of Deepcrawl.
We will look at some of the best practices and implications of moving to cloud and SaaS, how to leverage AWS for growth and real-life insights of running a SaaS organization at a high growth pace.

Business-Shift for Sales and Revenue teams in Software Businesses

Cloud

Cloud Computing

Cloud Security

Digital Transformation

Information Security

Amazon Web Services

Technical Markets

Cyber Intelligence

Cyber Security

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infrastructure and creating software-defined data center components. However, it can also complicate your infrastructure. Join this active community to learn best
practices for avoiding virtual machine sprawl and other common virtualization pitfalls as well as how you can make the most of your virtualization environment.

Virtualization

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Mobile Computing

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IT Service Management

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The IT security community on BrightTALK is composed of more than 200,000 IT security professionals trading relevant information on software assurance, network security and mobile security. Join the conversation by watching on-demand and live information security webinars and asking questions of experts and industry leaders.

IT Security

Increasing expectations for good governance, effective risk management and complex demands for corporate compliance are presenting a growing challenge for organizations of all sizes. Join industry thought leaders as they provide you with practical advice on how to implement successful risk and compliance management strategies across your organization. Browse risk management resources in the form of interactive webinars and videos and ask questions of expert GRC professionals.

IT Governance, Risk and Compliance

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Data Center Management

The application development community features top thought leadership focusing on optimal practices in software development, SDLC methodology, mobile app development and application development platforms and tools. Join top software engineers and coders as they cover emerging trends in everything from enterprise app development to developing for mobile platforms such as Android and iOS.

Application Development

Unified communications improve collaboration and increase productivity among employees through technologies such as VoIP, instant messaging and social media. Join this community to learn how to benefit from the full value of unified communications and collaboration technologies.

Collaboration and UC

The unexpected nature of natural disasters and other disruptive events means that preparation is key to managing disaster recovery and business continuity planning. Join the business continuity and disaster recovery community for live and recorded presentations discussing best practices for business continuity planning, disaster recovery programs and business continuity management. Learn from BCDR experts to develop your critical infrastructure and gain insight into tactical solutions to your BCDR issues.

Business Continuity / Disaster Recovery

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Business Intelligence and Analytics

Join thousands of engaged IT professionals in the application management community on BrightTALK. Interact with your peers in relevant webinars and videos on the latest trends and best practices for application lifecycle management, application performance management and application development.

Application Management

The storage community on BrightTALK is made up of thousands of storage and IT professionals. Find relevant webinars and videos on storage architecture, cloud storage, storage virtualization and more presented by recognized thought leaders. Join the conversation by participating in live webinars and round table discussions.

Storage

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IT Project Management

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Network Infrastructure

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Big Data and Data Management

Get powerful end user computing insights from influential EUC experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on effective approaches to get non-programmers to create working applications.

End User Computing

Get powerful marketing data and analytics insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on the analytics that quantify your investments.

Data and Analytics

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Business-Shift for Sales and Revenue teams in Software Businesses

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