SDV UNPLUGGED | Co-creation – SDV and the AI long-tail

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Presented by

Andrew Ng, Landing AI; Stefan Hartung, Bosch; Prof. Dirk Slama, digital.auto + Bosch

About this talk

In this session we will discuss about start-ups and incumbents: addressing the automotive app long-tail with SDV and AI. We will delve into the intricacies of how the software-defined vehicle is reshaping mobility, transforming the journey from A to B into a multisensory vehicle experience. Envision a habitat on wheels where passengers feel recognized, secure, and engaged. How does AI long-tail unlock the potential for innovative vehicle applications, and why are co-creation, open source, and efficient tooling pivotal in this transformation? In our SDV Unplugged panel discussions, we will have an open exchange about software-defined vehicles and the future of automotive technology. In each session, we will bring together automotive industry experts, innovators, and thought leaders who are shaping the landscape of this rapidly evolving field. The unplugged format will allow you to engage in the discussion with our experts. Further information about the digital.auto initiative on our website: digital.auto
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We want to make the software-defined vehicle (SDV) a reality. Therefore, we combine our strongly use-case driven co-innovation approach with technical enablers such as SDV, Digital Twin and AIoT. On our way to support digital value creation for OEMs we follow a "digital first" approach: we utilize the emerging software-defined vehicle infrastructure to prototype, simulate and test new ideas and therefore bring a truly digital experience to mobility users.