The Power of Customer Education to Drive Growth

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Presented by

Chris LoDolce, Advisor at SaaS Academy Advisors

About this talk

Marketers have said for years: “An educated buyer is a better buyer.” Why? Because they understand their problem, the potential solutions, and what makes your product stand out—allowing them to make more informed (and confident) decisions. That’s why forward-thinking companies are looking at customer education differently: as fuel for accelerating marketing and sales. On this month’s Underscore, get insights from Chris LoDolce, co-founder of SaaS Academy Advisors and HubSpot Academy founding team member, on how customer education can drive net-new revenue growth.
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