Social Media and Employer Branding

Presented by

Matt Alder, Founder and Recruiting Futurologist at MetaShift

About this talk

Using social media to promote brand image is a relatively new concept – but an important one that needs to be discussed. We will address how to best direct your efforts in this emerging field. Key themes to be discussed: * An overview of the growth of social media * Leadership implications * Exploration and examples of key themes for employer branding * Examples of the specific tools and channels being used in an employer brand context

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Adecco USA is a leader in recruiting and workforce solutions. We have more than 900 offices in North America servicing a range of clients through an integrated suite of workforce solutions.